September 4, 2012 at 4:54 pm
Los Angeles-based creative agency Whirled and directors Emily Bloom and Bradley Stonesifer discover the warmth behind Google Business to Business services in the touching 1:50 video ?The Big Presentation.?? The video features a marketing professional utilizing a gaggle of dynamic Google services to prepare for a big marketing presentation.
To help Google ? Business-to-Business target key marketing executives, Whirled tapped into a more emotional angle in order to reach viewers on a personal and familiar level.? Seeking to stand out among the numerous dry pitches that marketers regularly receive, the creative team crafted a more cinematic presentation experience to leave viewers with an emotional experience rather than overloading them with facts and numbers.? Notes Creative Director Scott Chan, ?We want marketing professionals to see how Google?s Business tools can help them win moments that matter with everyone.?
About Whirled
Whirled is a creative agency that specializes in creating buzz through telling stories an authentic and innovative way. Connecting experiences to brands, Whirled ignites audience engagement for clients such as Google, HBO, Interscope Records and PBS. The nimble team has only one rule: to be impressive in everything they do, and consistently find new ways to make clients awesome.? Their work has regularly topped the charts on various Viral Video Charts.
Credits:
Client: Google ? Business to Business
Title: ?The Big Presentation? 1:50
Agency: Whirled
Creative Director: Scott Chan
Directors: Bradley Stonesifer, Emily Bloom
Producer: Jenna Cedicci
DP: Bradley Stonesifer
Editor: Aaron Naar
Graphics: The Armory
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Entry filed under: Whirled. Tags: Google Business to Business, The Big Presentation, Whirled.
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